How to Do Product photography with iPhone

 

What is the potentiality of iPhone product photography? Why do modern people choose iPhone rather than quality cameras and other phones? Professional, high-quality images have great importance for branding strategy as well as marketing techniques. People believe that iPhone is no longer less important than a DSLR camera or others. With the technology included in iPhone cameras and editing apps, you can get professional images by just using your iPhone. If you are witty on capturing your phone’s camera, thus it gives you many opportunities during the photo editing services.

 

Quality product photos are a vital requirement for any successful branding. The giant e-commerce business marketplace- eBay, Amazon, or Alibaba uses professional-looking product photos like laptops, handbags, iPhone cases, those sandals, and so on for driving the customers. Do they use only DSLR cameras for taking those images? To get a good position in the marketplace, iPhone product photography plays a significant role in building a successful business. 

 

By this writing, you may grasp “The conflict between iPhone product photography vs other cameras,” “the benefit of iPhone product photography,” “how to make a successful branding strategy by smartphone photography” and so on with good collaboration. Let’s try to find out the potentialities of it.

 

A Brief Description of iPhone’s Camera:

iPhone 11 pro comes to us with its super three rear cameras thus it gives apart from others model. The camera has used an ultra-wide-angle lens. The first one is 12 MP, f/1.8, 26mm (wide), 1/2.55", 1.4µm, dual pixel PDAF, OIS. The second one is 12 MP, f/2.0, 52mm (telephoto), 1/3.4", 1.0µm, PDAF, OIS, 2x optical zoom. The third one is 12 MP, f/2.4, 13mm (ultrawide), and 1/3.6"  You can also know all the specifications from their official website.

 

Clean up Your Product:

The products which are faced lacking on its outward beauty, need not shoot because it requires more time for the image post-production activities. You expect a glorious result from your shared images on several market places. Every potential photo bears the brand identity; so make sure for your item that is free from dust, debris, bad spots, and miss-matched color, etc. You should capture multiple photos as well as clean up perfectly so that they can represent customer’s based expectations. 

 

Clean Up Your Surroundings:

Generally, you need to isolate your product from its environment so that the shoppers easily make out the particularity for purchasing. For instance, while you are busy shooting a hot mug coffee, you mistake the environmental condition of the table. Very often, you have to shoot containing particular things like plates, spoons on the dining table or piles of clothes on the bed, and others. So, before capturing, you need to clean up your surroundings. 

 

Light It Naturally:

When the daylight is still, you should not use your phone flash because natural light has the power of allowing quality images. Again, the dual light source gives unwanted color and shadow of your captured images. Natural light is indeed better than using phone flash. In case of eliminating harsh shadows from the image; you can use a lightbox to give exact level lighting on the product. On the other hand, you can use any cardboard box that you have made it in the house. Cut and set the light properly as it can give the potential light on your product. 

 

Shoot from Different Angles:

It is true that “every shoot” does not give you a successful result. Again, post for multiple shots offers you making a strategy on branding. If you shoot from different angles, it can highlight different parts; thus cut it cuts a vital role for collecting customers. Especially for the e-commerce business, shoppers like to choose a different view of a product and find out the necessity of it for purchasing. So, never mistake for taking the product for a portrait shot, close-ups, backshots, and angle shots. Fill up your iPhone camera frame and shoot from the product level, and overhead or from underneath. 

 

Use a Tripod:

What it the beneficial points of product photography by using a tripod? If you are the first user of it, you can easily measure the difference between using a tripod and a hand for capturing photos. Most of the photographers make a mistake not using a tripod as a result, they generally find a blurry edge on those images. So, whenever you chance to capture your items from any angle with this flexible mini tripod that is designed to fit any iPhone, with or without a case. Additionally, it’s flexible, bendable legs wrap around surrounding objects to get uniquely angled shots as well as removes blurry edge.

 

Use Related Apps:

If you run an e-commerce business or others, you never ignore the importance of its photo editing part. Your product photos have to share on various websites as well as different social media where you will find some particular photo formats. To optimize your images, you may download your rated editing apps from iOS App Store (free version and paid version). 

Camera+: It is a pain version of photo editing apps. By remaining isolated touch exposure and focus, shooting and scene modes, and horizontal level, effects, and sharing features, Camera+ can fill your expectation for your image post-production activities. 

 

Lightroom for iPhone:  It is a free version of photo editing apps. It’s a mobile version of Adobe Photoshop Lightroom when you want to capture RAW from your device. However, a professional or non-professional photographer can freely shoot and edit in DNG raw without being a Creative Cloud subscriber. However, you do need a Creative Cloud membership if you want to sync photos across all your devices, which is unnecessary for making a project.

 

Avoiding Text, Borders, and Props: 

It needs to design your product image according to the consideration of the consumers. On your product images, adding texts, borders, and props could be the misrepresentation. Most of the time tries to avoid these things as it gives unwanted result while zooming. Try to keep free around your subject for an attractive view of your product images.  

 

Conclusion:

From the stretch, taking high-quality images with the iPhone, you should have phone related accessories. To get rid of the unnecessary elements of a photo, you have to take a step for clarity and resizing of a product image by using the background removal process. Before capturing a picture, you should never mistake to notice the environmental situation. In this way, you can get a perfect image for your e-commerce store which will attract a lot of potential customers and help you to make more sales.